As the Chinese New Year approaches, Shandong Broad Machinery Company has launched a series of welfare initiatives to express its gratitude for the hard work and dedication of all employees over the past year. The company has meticulously prepared and distributed a variety of welfare packages, including high-quality nut gift boxes, premium grain and oil sets, as well as festive New Year gift packages. These gifts, which are both practical and imbued with the company’s heartfelt New Year blessings, aim to make every employee truly feel the company’s care and warmth.

At the welfare distribution site, the company leaders personally participated, engaging in warm conversations with employees. They affirmed everyone’s performance in the past year and encouraged them to continue striving for excellence in the year ahead. Employees collected their welfare in an orderly manner, creating a lively and warm atmosphere. Smiles of happiness were evident on everyone’s faces.

Broad Machinery Company has always adhered to the people-oriented management philosophy, focusing on employee welfare and career development. The distribution of Spring Festival welfare is not only a recognition of the employees’ work over the past year but also a vivid reflection of the company’s corporate culture. This initiative has further enhanced employees’ sense of belonging and cohesion, laying a solid foundation for the company’s development in the new year.